Marketing and Performance
Video advertising that earns the first five seconds.
YouTube campaign strategy, ad-specific video production and management across skippable, bumper and in-feed formats.
- Typical timeline
- 3–5 weeks including production
- Growth stage
- Launch · Scale
The problem this solves
YouTube is the second most used platform in Nepal and the cheapest way to put a brand in front of a large audience — but only with creative built for it. A television commercial re-uploaded as a skippable ad loses most of its audience before the logo appears, because it was written to build to a message rather than lead with one.
Who this is for
Brands with something visual to demonstrate and enough budget to reach a meaningful audience more than once. It is a poor fit for businesses needing enquiries this week; YouTube builds recall and consideration, and search or Meta capture the demand it creates.
Deliverables
- Format strategy across skippable, bumper and in-feed placements
- Creative built for the format, with the message inside the first five seconds
- Audience targeting including custom intent and remarketing
- Brand lift or view-through measurement where budget supports it
- Monthly report on view rate, cost per completed view and downstream search lift
How we run it
- 01
Format and audience plan
Decide which formats fit the message. A six-second bumper and a thirty-second skippable ad are different scripts, not one script trimmed.
You receive
Format plan with audience definitions
- 02
Creative production
Scripted and shot for the placement, with the hook and the brand present immediately rather than saved for the end.
You receive
Ad-ready cuts per format
- 03
Launch and frequency control
Campaigns launch with frequency caps set deliberately. Over-serving the same viewer is how a good ad becomes an irritant.
You receive
Live campaigns with capped frequency
- 04
Measure
View rate and completion by creative, plus branded search movement over the campaign period.
You receive
Monthly report with creative-level findings
Tools and platforms
- Google Ads video campaigns
- YouTube Analytics
- Google Trends for branded search movement
- In-house production for ad-specific cuts
Commissioning this
Three ways to buy this work.
As part of a monthly plan, inside a custom plan built around your quantities, or as a standalone project quoted in a written proposal.
Delivered from our studio in Putalisadak — how we work with businesses across Kathmandu Valley.
What the fee does not cover
- Advertising spend, paid by you to Google directly
- Talent fees, licensed music and studio hire
- Full television commercial production, quoted separately
Available add-ons
- Additional format cutThe same idea rebuilt for another placement length.
Recommended for
Related work
No published case study covers this service yet. Brandx was established in May 2026 and we publish client work only once the engagement has completed and the client has approved it — so this space stays empty rather than being filled with something borrowed. See how we work instead
Frequently asked questions
Can we reuse our television commercial on YouTube?
What does YouTube advertising cost in Nepal?
Related services
- Google AdsSearch, Performance Max and remarketing campaigns built around commercial intent and measured to the enquiry.
- Digital MarketingStrategy, content, paid media and search run as a single programme with one definition of a qualified lead.
- Post-ProductionEditing, colour grading, sound design and motion graphics for footage already shot.
Ready to talk about youtube ads?
A working session, not a sales call. We will tell you if this is not the thing you need.